mdays SPR 25

Milwaukee Days is a major sales event across our nine stores, featuring over 75 deals on Milwaukee Tools. I lead all marketing efforts efforts from planning to execution.

 Our Paint BOGO is the second largest sales event of the year, I lead all marketing efforts efforts from planning to execution.

 I manage the full lifecycle of our monthly sales flyer, working with buyers, reviewing layouts, creating custom assets, coordinating distribution, and ensuring accurate signage and pricing in-store. 

 I regularly design flyers for in-store and digital campaigns. These are handed out at registers and shared online to support promotions and drive traffic. 

 I design billboards to support campaign awareness and handle coordination with the billboard company, including managing the design process and overseeing contract purchasing. 

I also take on one-off creative projects as part of my current role. Notable examples include designing a van wrap, in-store signage, and custom window vinyl's.

 A collection of certifications I’ve earned throughout my career, highlighting my skills in marketing, strategy, and professional development.